The Vitamin Shoppe Customer Reviews
The Vitamin Shoppe holds a 9.4/10 overall rating and 1,565 verified post-delivery reviews on Bizrate.
The Vitamin Shoppe Rating
Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.
2025 Winner Platinum Circle of Excellence
15 years
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Learn more about reviewsOverall Satisfaction:
9.4out of 10
Would Shop Here Again:
9.4out of 10
Likelihood To Recommend:
9.4out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
 Positive | 84% | 86% |
 Neutral | 11% | 11% |
 Negative | 4% | 3% |
On-Time Delivery
Satisfaction with order arrival relative to expected order receipt date
9.4 out of 10
Order Tracking
Satisfaction with the ability to track the order
9.4 out of 10
Product Met Expectations
Correct product was delivered, is of the expected quality, and works as described/depicted
9.6 out of 10
Customer Support
Satisfaction with assisted or self-service help
9.2 out of 10
Product Availability
How easily were you able to find the product you were looking for
9.3 out of 10
Returns Process
Satisfaction with the returns process
9 out of 10
Overall Satisfaction:
9.5out of 10
Would Shop Here Again:
9.6out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
Positive | 86% | 86% |
Neutral | 11% | 11% |
Negative | 3% | 3% |
Ease of Finding What You Are Looking For
How easily were you able to find the product you were looking for
9.4 out of 10
Design of Site
Satisfaction with the look and design of the site
9.3 out of 10
Satisfaction With Checkout
Satisfaction with the checkout process
9.4 out of 10
Product Selection
Satisfaction with the breadth of products available on the site
9.3 out of 10
Clarity of Product Information
How clear and understandable was the product information
9.5 out of 10
Charges Stated Clearly
Total purchase amount (including shipping, handling and discounts) displayed before order submission
9.5 out of 10
Prices Relative to Other Online Retailers
Comparison of prices relative to other websites selling similar products
9 out of 10
Shipping Charges
Satisfaction with shipping charges
9.1 out of 10
Variety of Shipping Options
Desired shipping options were available
9.4 out of 10
Recent Reviews for The Vitamin Shoppe
Showing 1 - 50 of 30,865
Dave
Post-Delivery FeedbackAug 9, 2026
The products I bought were ingredients for making my own protein bars. Great investment for how much I prefer to save money and consume as much muscle building products as I can to meet and achieve my fitness goals. Plus I ordered with the subscribe me feature so I could save even more money.
- Overall Rating: 10
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
- On Time Delivery: 10
- Customer Support: N/A
Jackie c
Site Experience FeedbackAug 9, 2026
good experience easy to check out and add coupons
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
JJ
Site Experience FeedbackAug 9, 2026
Honestly, using the website was very easy. The user interface is also very easy to navigate very fast.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Clfuq4
Site Experience FeedbackAug 9, 2026
Quick, simple and user friendly with BoGo’s
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Btroll7
Site Experience FeedbackAug 9, 2026
Fast , good discount for auto ship
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
LisaLisa
Site Experience FeedbackAug 9, 2026
Fast and easy!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Blobbubble
Site Experience FeedbackAug 9, 2026
It was easy
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Dan
Site Experience FeedbackAug 9, 2026
Overall good experience. I was served an ad for some protein bars I like that were on sale. Good selection and a good deal/price. Website is easy to navigate.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Sus
Site Experience FeedbackAug 9, 2026
Easily ordered
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
tskidds
Site Experience FeedbackAug 9, 2026
very easy to navigate!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Yummy yummy
Site Experience FeedbackAug 9, 2026
It was good
- Overall Rating: 7
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Abyan Farrukh
Site Experience FeedbackAug 9, 2026
IT WAS DECENT!
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Easy
Site Experience FeedbackAug 9, 2026
Products are easy to find
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 9, 2026
It was easy and great
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jazz
Site Experience FeedbackAug 9, 2026
Easy
- Overall Rating: N/A
- Would Shop Here Again: N/A
- Likelihood To Recommend: N/A
H
Site Experience FeedbackAug 9, 2026
I had a good experience using the app! It’s an easy interface to navigate and was able to complete my purchase swiftly!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Blondie
Site Experience FeedbackAug 9, 2026
Great site, easy to navigate. Love the ship to home.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 9, 2026
Love the BOGO50%
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Daveno116
Site Experience FeedbackAug 9, 2026
I like the Vitamin Shoppe and have shopped there for several years
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
ShanD4598
Site Experience FeedbackAug 9, 2026
Wish it had better filters
- Overall Rating: 9
- Would Shop Here Again: 8
- Likelihood To Recommend: 9
Nessa
Site Experience FeedbackAug 9, 2026
Great!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Toby
Site Experience FeedbackAug 9, 2026
First time using the website, everything loaded I added items to my cart and refreshed the page and would go back using the back button multiple times while also clicking on the next page to look at other items and it saved my cart items while also refreshing the page really well. Using the top right category filter I found it easy to find what I was looking for. For example, looking for protein powder I simply hit the category until it let me pick protein to refresh the page to show the protein only items on sale
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 9, 2026
I love the convenience and the shipping to my house so I don’t have to go to a store front.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 9, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Bec
Site Experience FeedbackAug 9, 2026
The website is easy to use, and it’s always a pick purchase when ever I need something.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
jj
Site Experience FeedbackAug 9, 2026
honestly, pretty good price for the Alani’s if they’re good and legit I’ll definitely purchase again
- Overall Rating: 10
- Would Shop Here Again: 7
- Likelihood To Recommend: 8
Pavan
Site Experience FeedbackAug 9, 2026
Excellent
- Overall Rating: 8
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
jamb
Site Experience FeedbackAug 9, 2026
auto ship is very convenient
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Ray
Site Experience FeedbackAug 9, 2026
Over all experiences was Good
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Guz
Site Experience FeedbackAug 9, 2026
The app overall is easy to use, not difficult to purchase and apply discounts. Selections are always plentiful.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Good
Site Experience FeedbackAug 9, 2026
All good. Could be quicker on delivery
- Overall Rating: 10
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
FDC
Post-Delivery FeedbackAug 9, 2026
Thank you very much for the ease of order and the reliability of shipping. Love your products.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
- On Time Delivery: 10
- Customer Support: N/A
AR
Site Experience FeedbackAug 9, 2026
It was good experience with clear instructions for the offers, I found everything I wanted and its smooth checkout flow.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackAug 9, 2026
I enjoy the sales and discount shelves for unique and interesting healthy finds
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Sonny M.
Site Experience FeedbackAug 9, 2026
It was good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
C-Rev
Site Experience FeedbackAug 9, 2026
This was my first time using the app and it was great.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
K
Site Experience FeedbackAug 9, 2026
The website is very pleasant and easy to interact with
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Sophieb
Site Experience FeedbackAug 9, 2026
I had a great experience. Very user friendly.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
JHern
Site Experience FeedbackAug 9, 2026
Everything was smooth and easy
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jay
Site Experience FeedbackAug 9, 2026
Friend told me about the app so checked it out. Seems easy to navigate and purchase.
- Overall Rating: 7
- Would Shop Here Again: 9
- Likelihood To Recommend: 7
Duke
Site Experience FeedbackAug 9, 2026
The employees at my local store are always helpful and friendly. The only reason why I placed an order on the website vs going into the store today was so I could get a pick up order discount.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
LuvCherie
Site Experience FeedbackAug 9, 2026
Your SAMe 200mg was still completely sold out. I had to get it from Amazon instead.
- Overall Rating: 6
- Would Shop Here Again: 9
- Likelihood To Recommend: 6
Don’t publish
Site Experience FeedbackAug 9, 2026
Tried checking out with Apple Pay - wouldn’t let me use Apple Cash instead of cc card. Tried several times no clear messaging that this was The error switched back to Apple cc card and it worked
- Overall Rating: 6
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Papa Matix
Site Experience FeedbackAug 9, 2026
Very smooth
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bolu
Site Experience FeedbackAug 9, 2026
Seamless
- Overall Rating: 7
- Would Shop Here Again: 7
- Likelihood To Recommend: 7
lilly
Site Experience FeedbackAug 9, 2026
The website was easy to use and gave me all the different varieties to give me plenty of options!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Sandy
Site Experience FeedbackAug 9, 2026
Good experience
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Ry G
Site Experience FeedbackAug 9, 2026
The choosing of store pickup isn’t universally updated and you have to change on each item even though you want it for all items
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
AG
Site Experience FeedbackAug 9, 2026
Had a great experience easy to find products and easy to checkout
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Health
Site Experience FeedbackAug 9, 2026
I love the process of placing my order it was so easy and fast.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10