The Vitamin Shoppe Customer Reviews
The Vitamin Shoppe holds a 9.4/10 overall rating based on 1,514 verified post-delivery reviews on Bizrate.
The Vitamin Shoppe Rating
Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.
2025 Winner Platinum Circle of Excellence
15 years
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Learn more about reviewsOverall Satisfaction:
9.4out of 10
Would Shop Here Again:
9.4out of 10
Likelihood To Recommend:
9.4out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
 Positive | 85% | 85% |
 Neutral | 11% | 10% |
 Negative | 4% | 5% |
On-Time Delivery
Satisfaction with order arrival relative to expected order receipt date
9.5 out of 10
Order Tracking
Satisfaction with the ability to track the order
9.4 out of 10
Product Met Expectations
Correct product was delivered, is of the expected quality, and works as described/depicted
9.6 out of 10
Customer Support
Satisfaction with assisted or self-service help
9.3 out of 10
Product Availability
How easily were you able to find the product you were looking for
9.4 out of 10
Returns Process
Satisfaction with the returns process
9 out of 10
Overall Satisfaction:
9.5out of 10
Would Shop Here Again:
9.6out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
Positive | 86% | 86% |
Neutral | 11% | 11% |
Negative | 3% | 3% |
Ease of Finding What You Are Looking For
How easily were you able to find the product you were looking for
9.4 out of 10
Design of Site
Satisfaction with the look and design of the site
9.3 out of 10
Satisfaction With Checkout
Satisfaction with the checkout process
9.4 out of 10
Product Selection
Satisfaction with the breadth of products available on the site
9.3 out of 10
Clarity of Product Information
How clear and understandable was the product information
9.5 out of 10
Charges Stated Clearly
Total purchase amount (including shipping, handling and discounts) displayed before order submission
9.5 out of 10
Prices Relative to Other Online Retailers
Comparison of prices relative to other websites selling similar products
9 out of 10
Shipping Charges
Satisfaction with shipping charges
9 out of 10
Variety of Shipping Options
Desired shipping options were available
9.3 out of 10
Recent Reviews for The Vitamin Shoppe
Showing 1 - 50 of 31,173
Max
Site Experience FeedbackJun 30, 2026
Website interface is straightforward and easy to use. Frequent sales and deals encourage me to buy more often, as does detailed product information and customer testimonies.
- Overall Rating: 10
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Bolin
Site Experience FeedbackJun 30, 2026
I think your website design could be more user-friendly. For example, when users want to switch pickup methods, they should have the option to select all orders with one click, instead of having to individually choose each item to determine the pickup method
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
A
Site Experience FeedbackJun 30, 2026
It was easy experience to order and navigate the site. The checkout process was very simple and straightforward.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Acurito
Site Experience FeedbackJun 30, 2026
ALL ABOUT THIS STORE IS PERFECT PRICES AND THE APP IS SUPER EASY TO HANDLE
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Shannon
Site Experience FeedbackJun 30, 2026
I had a discount code plus the bogo offered on the Alani Nu drinks and a $5 discount from my rewards so this purchase was greatly discounted! Who doesn't love a discount? I always shop and recommend Vitamin Shoppe whenever I can.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Shelley
Site Experience FeedbackJun 30, 2026
Use of website is easy. Enjoy using the quick reorder option however this time seemed like items previously did not pop up. I did a search them.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jake
Site Experience FeedbackJun 30, 2026
Easy sailing
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Teya
Site Experience FeedbackJun 30, 2026
Excellent but a little expensive for me...all the same good things do not come easily or cheaper
- Overall Rating: N/A
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Race
Site Experience FeedbackJun 30, 2026
Very easy to navigate and click on!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
LizM
Site Experience FeedbackJun 30, 2026
Easy to navigate
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
SK
Site Experience FeedbackJun 30, 2026
The vitamin shoppe website experience was really good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Becca
Site Experience FeedbackJun 30, 2026
Great experience
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Missy
Site Experience FeedbackJun 30, 2026
Great experience, easy to navigate site. I just wish they had all my ite.a in stock so I can do a pickup instead of shipping.
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
pavscat
Site Experience FeedbackJun 30, 2026
I order regularly. The process is quick & easy. The promos/points are easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bam!
Site Experience FeedbackJun 30, 2026
It was easy to use
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 8
B
Site Experience FeedbackJun 30, 2026
Easy
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Alex
Site Experience FeedbackJun 30, 2026
Love the company and the people
- Overall Rating: N/A
- Would Shop Here Again: N/A
- Likelihood To Recommend: N/A
Online Shopper
Site Experience FeedbackJun 30, 2026
Very satisfied.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Kakes
Site Experience FeedbackJun 30, 2026
Painless
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Ran
Site Experience FeedbackJun 30, 2026
Easy ordering
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Lisa
Site Experience FeedbackJun 30, 2026
Easy to navigate
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Stephroc
Site Experience FeedbackJun 30, 2026
Pretty good, quick fast and easy
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
EricK
Site Experience FeedbackJun 30, 2026
No issues.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Angel
Site Experience FeedbackJun 30, 2026
Wish the store opened before 10 am! Fir wd me to buy online but I like going into the store
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jj
Site Experience FeedbackJun 30, 2026
Several discount codes you send me rarely work for my product of interest unless I spend over $125, which I’m not a fan of.
- Overall Rating: 7
- Would Shop Here Again: 7
- Likelihood To Recommend: 7
ChubbsMcgee
Site Experience FeedbackJun 30, 2026
I loved my overall experience on the website. Everything was easy to find and the descriptions were very easy to understand. My only gripe is that The Vitamin Shoppe no longer carries the Neuriva Brain Health line.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
May
Site Experience FeedbackJun 30, 2026
Good, easy
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Online Shopper
Site Experience FeedbackJun 30, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Consistently good service
Site Experience FeedbackJun 30, 2026
My order was easy and my items were in stock. I can get them for cheaper and more consistently than on Amazon.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Mike
Post-Delivery FeedbackJun 30, 2026
Very happy since I started shopping at the vitamin shoppe. I take a lot of supplements and you have everything I need at a very reasonable price!!
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
- On Time Delivery: 9
- Customer Support: 9
Sherry
Site Experience FeedbackJun 30, 2026
Would love a location closer to where I live. I'd shop more often as this is the only. The on line experience was very easy. Would love to see Vitamin Shoppe honor Medicare OTC benefits. Costco, Walmart and drug stores honor it so would love to see VS get onboard.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
No
Site Experience FeedbackJun 30, 2026
Great! Easy and fast! I wish there were more coupons. Also feels like it’s hard to build up reward points and I spend a decent amount of money there.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
no
Site Experience FeedbackJun 30, 2026
no
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Gina
Post-Delivery FeedbackJun 30, 2026
N/
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
- On Time Delivery: 10
- Customer Support: 10
Armando
Site Experience FeedbackJun 30, 2026
It’s been easy frictionless
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jojo
Site Experience FeedbackJun 30, 2026
The online shopping went well. Had BO/GO which was nice. Fairly easy to navigate through the buying process.
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Faith
Site Experience FeedbackJun 30, 2026
Super easy to navigate
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
mike
Site Experience FeedbackJun 30, 2026
Easier to order and very good assortment wish it was more coupons
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Lexkb
Site Experience FeedbackJun 30, 2026
Friendly customer service and has the products my family uses
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Chrissy
Site Experience FeedbackJun 30, 2026
Good selection of products, with both budget and higher end options. I trust The Vitamin Shoppe for all my supplement and vitamin needs.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackJun 30, 2026
Easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
John
Site Experience FeedbackJun 30, 2026
Little slow loading
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
micah
Site Experience FeedbackJun 30, 2026
I always use The Vitamin Shoppe for ordering my energy drinks. Always a problem free time. easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackJun 30, 2026
great items
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Online Shopper
Site Experience FeedbackJun 30, 2026
Great experience.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Mini
Site Experience FeedbackJun 30, 2026
Vitamin shoppe has always been a pleasant place to shop at
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Staying Alive
Site Experience FeedbackJun 30, 2026
Easy website. Wish it would keep favorite store.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
El Sapo Loco
Site Experience FeedbackJun 30, 2026
Very easy to find the products using the
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
BigBustaT
Site Experience FeedbackJun 30, 2026
Good overall, very easy to checkout
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Vince
Site Experience FeedbackJun 30, 2026
Easy to use and never really had a problem. The PayPal side of things is easy and entering the information isn't a problem at all compared to some other sites which do constant redirects.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10