The Vitamin Shoppe Customer Reviews
The Vitamin Shoppe holds a 9.4/10 overall rating and 1,562 verified post-delivery reviews on Bizrate.
The Vitamin Shoppe Rating
Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.
2025 Winner Platinum Circle of Excellence
15 years
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Learn more about reviewsOverall Satisfaction:
9.4out of 10
Would Shop Here Again:
9.5out of 10
Likelihood To Recommend:
9.4out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
 Positive | 85% | 85% |
 Neutral | 11% | 11% |
 Negative | 4% | 4% |
On-Time Delivery
Satisfaction with order arrival relative to expected order receipt date
9.4 out of 10
Order Tracking
Satisfaction with the ability to track the order
9.5 out of 10
Product Met Expectations
Correct product was delivered, is of the expected quality, and works as described/depicted
9.5 out of 10
Customer Support
Satisfaction with assisted or self-service help
9.2 out of 10
Product Availability
How easily were you able to find the product you were looking for
9.3 out of 10
Returns Process
Satisfaction with the returns process
9.2 out of 10
Overall Satisfaction:
9.5out of 10
Would Shop Here Again:
9.6out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
Positive | 86% | 86% |
Neutral | 11% | 11% |
Negative | 3% | 3% |
Ease of Finding What You Are Looking For
How easily were you able to find the product you were looking for
9.4 out of 10
Design of Site
Satisfaction with the look and design of the site
9.3 out of 10
Satisfaction With Checkout
Satisfaction with the checkout process
9.4 out of 10
Product Selection
Satisfaction with the breadth of products available on the site
9.3 out of 10
Clarity of Product Information
How clear and understandable was the product information
9.5 out of 10
Charges Stated Clearly
Total purchase amount (including shipping, handling and discounts) displayed before order submission
9.5 out of 10
Prices Relative to Other Online Retailers
Comparison of prices relative to other websites selling similar products
9 out of 10
Shipping Charges
Satisfaction with shipping charges
9.1 out of 10
Variety of Shipping Options
Desired shipping options were available
9.4 out of 10
Recent Reviews for The Vitamin Shoppe
Showing 1 - 50 of 30,817
Lexa
Site Experience FeedbackAug 3, 2026
I very much enjoyed my experience buying today. There was BOGO 50% off on one of my favorite brands, solgar. There was only one product that was not available from vitamin shoppe that I was looking for. The main downside was that the $25 off $125 coupon was still advertised but when I tried the code at checkout it said expired! As I had spent over $125 I was very disappointed by this!
- Overall Rating: 7
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Dublin 43017
Site Experience FeedbackAug 3, 2026
The coupon code on your website was inactive when trying to purchase my items. Also, the 15% code given for signing up for texts and email did not work either.
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: 8
K
Site Experience FeedbackAug 3, 2026
Gucci
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Ammo
Site Experience FeedbackAug 3, 2026
everything was great. i found a fantastic sale. 50% off
- Overall Rating: 10
- Would Shop Here Again: 8
- Likelihood To Recommend: 10
Mary
Site Experience FeedbackAug 3, 2026
It easy to put in what you need and goes right to that item. Love that! Saved10.00 on 50.00 was a nice surprise.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
gio
Site Experience FeedbackAug 3, 2026
it was good with good products
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 3, 2026
Good experience
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 3, 2026
Very satisfies
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Tori51587
Site Experience FeedbackAug 3, 2026
Easy to use and search for products I was shopping for.
- Overall Rating: 9
- Would Shop Here Again: 5
- Likelihood To Recommend: 8
C Bo
Site Experience FeedbackAug 3, 2026
check out with apple pay took a while, had to refresh page about 7 times
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Kate
Site Experience FeedbackAug 3, 2026
I really appreciate being able to use rewards and accrue points. Only thing that would make me do even more purchases through your company is if you'd allow military discount every day in store and online. That would help my family a ton!
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Suki
Site Experience FeedbackAug 3, 2026
It was easy to find items, discounts available, and check out was quick.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Swag
Site Experience FeedbackAug 3, 2026
Great easy and simple. Found what I need right at the search bar
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
nardo
Site Experience FeedbackAug 3, 2026
Always have whatever I need, really updated on trends and the good stuff, staffs are always nice!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 3, 2026
Excellent
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
christmas
Site Experience FeedbackAug 3, 2026
Love your products
- Overall Rating: 10
- Would Shop Here Again: 7
- Likelihood To Recommend: 10
Carlos
Site Experience FeedbackAug 3, 2026
Website is easy to navigate, no complaints
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Spazzy
Site Experience FeedbackAug 3, 2026
I ordered Yoo-hoo ghost. I haven’t tried it. It is very expensive.
- Overall Rating: 8
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Shi
Site Experience FeedbackAug 3, 2026
Easy to checkout and discounts clearly shown which is nice!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Frank
Site Experience FeedbackAug 3, 2026
Website is fine
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
DZ
Site Experience FeedbackAug 3, 2026
It’s easy to look up past orders and checking out is a breeze
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jay
Site Experience FeedbackAug 3, 2026
It was a nice shop. A fine addition to the Charlotte location.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bryan
Site Experience FeedbackAug 3, 2026
The website was easy to use. I can’t quickly find what I wanted. filling out my personal information was easy.
- Overall Rating: 10
- Would Shop Here Again: 5
- Likelihood To Recommend: 5
Great overall !
Site Experience FeedbackAug 3, 2026
Was great & got what i needed
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Cohen Long
Site Experience FeedbackAug 3, 2026
Great website, very efficient and easy to use!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
The Niz
Site Experience FeedbackAug 3, 2026
very easy to navigate, all items and ingredients clearly specified and listed. BOGO sales on bars
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Nate
Site Experience FeedbackAug 3, 2026
It’s very easy.
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
xdancer105
Site Experience FeedbackAug 3, 2026
easy to reorder, i come here every 3-4 months
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Nemo929
Site Experience FeedbackAug 3, 2026
Easy and seamless to finding products and ordering
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 3, 2026
Easy to navigate
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Nancy
Site Experience FeedbackAug 3, 2026
go choice on proteins bars
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Rave_dubs_fitness
Site Experience FeedbackAug 3, 2026
I was pleased with the coupon discount and sales on the site. I was also pleased with the easy pay with Apple Pay.
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Will
Site Experience FeedbackAug 3, 2026
Vitamin Shoppe kicks ass!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Big Meech
Site Experience FeedbackAug 3, 2026
Having Apple Pay at checkout is great
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Dan
Site Experience FeedbackAug 3, 2026
Using Apple Pay was not easy, made me slide a slider to confirm human but that disengaged the purchase process
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Health Nut
Site Experience FeedbackAug 3, 2026
It’s all good in the stores
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Adobo Gains
Site Experience FeedbackAug 3, 2026
On point and easy it order
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
BestCub
Site Experience FeedbackAug 3, 2026
Smooth process. Was nice to use the BOGO with my $5 reward.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Beverly J
Site Experience FeedbackAug 3, 2026
Website very easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
KB
Site Experience FeedbackAug 3, 2026
Buying prenatals for my dil. Very easy.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Chris R
Site Experience FeedbackAug 3, 2026
Very easy to navigate and find what I want. How do I delete the old payment options as I no longer have those cards?
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
MomaWatt
Site Experience FeedbackAug 3, 2026
Overall good user-friendly online site
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Sindhu
Site Experience FeedbackAug 3, 2026
good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Tim
Site Experience FeedbackAug 3, 2026
Great experience
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
MrSensei
Site Experience FeedbackAug 3, 2026
I am happy with the website and the discount of buying one get 50% off
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Felix
Site Experience FeedbackAug 3, 2026
It is smooth and easy buying from the mobile app, you guys have the best prices around 🙏🏽
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Steve
Site Experience FeedbackAug 3, 2026
I went online to check prices of the items I buy to redeem my coupon and discovered that ordering online with auto ship was a better deal. It was quick and easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Living Well
Site Experience FeedbackAug 3, 2026
Experience was easy. Will use again. Staff in person always friendly and helpful.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackAug 3, 2026
I had a coupon I wanted to use but I couldn’t because Clean Simple Eats was not part of it but I had healthy rewards that helped
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Orcus
Site Experience FeedbackAug 3, 2026
Intuitive navigation - easy to find what I need
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10