The Vitamin Shoppe Customer Reviews
The Vitamin Shoppe holds a 9.4/10 overall rating and 1,663 verified post-delivery reviews on Bizrate.
The Vitamin Shoppe Rating
Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.
2025 Winner Platinum Circle of Excellence
15 years
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Learn more about reviewsOverall Satisfaction:
9.4out of 10
Would Shop Here Again:
9.5out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
 Positive | 85% | 86% |
 Neutral | 10% | 9% |
 Negative | 5% | 5% |
On-Time Delivery
Satisfaction with order arrival relative to expected order receipt date
9.4 out of 10
Order Tracking
Satisfaction with the ability to track the order
9.4 out of 10
Product Met Expectations
Correct product was delivered, is of the expected quality, and works as described/depicted
9.6 out of 10
Customer Support
Satisfaction with assisted or self-service help
9.3 out of 10
Product Availability
How easily were you able to find the product you were looking for
9.3 out of 10
Returns Process
Satisfaction with the returns process
9.8 out of 10
Overall Satisfaction:
9.5out of 10
Would Shop Here Again:
9.6out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
Positive | 86% | 85% |
Neutral | 12% | 12% |
Negative | 3% | 3% |
Ease of Finding What You Are Looking For
How easily were you able to find the product you were looking for
9.4 out of 10
Design of Site
Satisfaction with the look and design of the site
9.3 out of 10
Satisfaction With Checkout
Satisfaction with the checkout process
9.4 out of 10
Product Selection
Satisfaction with the breadth of products available on the site
9.4 out of 10
Clarity of Product Information
How clear and understandable was the product information
9.5 out of 10
Charges Stated Clearly
Total purchase amount (including shipping, handling and discounts) displayed before order submission
9.5 out of 10
Prices Relative to Other Online Retailers
Comparison of prices relative to other websites selling similar products
9 out of 10
Shipping Charges
Satisfaction with shipping charges
9.1 out of 10
Variety of Shipping Options
Desired shipping options were available
9.4 out of 10
Recent Reviews for The Vitamin Shoppe
Showing 1 - 50 of 31,361
Bno
Site Experience FeedbackSep 26, 2026
The prices tend to be high so I only buy after waiting on sales
- Overall Rating: 8
- Would Shop Here Again: 8
- Likelihood To Recommend: 8
Ari
Site Experience FeedbackSep 26, 2026
Everything
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Wisdom earned
Site Experience FeedbackSep 26, 2026
Always great process, site well organized, able to easily find desired items
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Vivi22
Site Experience FeedbackSep 26, 2026
I loved how easy it was to place and order and look for my items although sometimes (maybe could just be my phone) the website would crash when loading all the drinks but that really isnt something that would immediately change how much i like the vitamin shoppe
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
LadyDivine
Site Experience FeedbackSep 26, 2026
So far, The Vitamin Shoppe provides me with the great products that I need.
- Overall Rating: 8
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Biggainz2010
Site Experience FeedbackSep 26, 2026
Great experience easy navigation and availability is really good!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
PJ
Site Experience FeedbackSep 26, 2026
Easy to use. Discounts was amazing.
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Emmy
Site Experience FeedbackSep 26, 2026
Good experience, just wish there was more stock. That may be a supply chain issue though!
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
A
Site Experience FeedbackSep 26, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Random
Site Experience FeedbackSep 26, 2026
Tough to figure out shipping and what can be shipped
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Don
Site Experience FeedbackSep 26, 2026
v nice
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
House
Site Experience FeedbackSep 26, 2026
Well rounded experience using the vitamin shoppe webiste. First time really shopping on the website, usual in store shopper
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Nice guy Jamal
Site Experience FeedbackSep 26, 2026
Very good
- Overall Rating: 7
- Would Shop Here Again: 7
- Likelihood To Recommend: 7
Online Shopper
Site Experience FeedbackSep 26, 2026
Na
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
ekammerz
Site Experience FeedbackSep 26, 2026
Love the easy of shopping!
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Zana
Site Experience FeedbackSep 26, 2026
Great experience ordering last time and love bogo deal !
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Giggles
Site Experience FeedbackSep 26, 2026
The process was quick and straightforward. I navigated the website seamlessly, and it directed me promptly to the exact product I searched for. I also received an additional discount, which was a great bonus. I'm extremely satisfied with my purchase.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Ly
Site Experience FeedbackSep 26, 2026
The website took a long time to load and some of the things I tried to tap on were not responsive. I would be willing to download and shop with the app instead
- Overall Rating: 8
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 26, 2026
I'm satisfied
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Emily
Site Experience FeedbackSep 26, 2026
It was a good experience and quick to order what I wanted
- Overall Rating: 9
- Would Shop Here Again: 8
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 26, 2026
Great
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Not allowed to use discount of new to site
Site Experience FeedbackSep 26, 2026
Was excited about the checkout to use my 15% off for being a new person to this site and wasn't allowed to use it on this product of Alani big disappointment you should make it clear you're going to exclude products from your incentive of a discount to get people to join in the first place seems deceitful
- Overall Rating: 7
- Would Shop Here Again: 7
- Likelihood To Recommend: 7
TR
Site Experience FeedbackSep 26, 2026
I like the pictures of the products
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
C. Davis
Site Experience FeedbackSep 26, 2026
Easy to navigate. Good sales.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 26, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Vp
Site Experience FeedbackSep 26, 2026
No problems
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
frankie avalos
Site Experience FeedbackSep 26, 2026
amazing 10/10
- Overall Rating: N/A
- Would Shop Here Again: N/A
- Likelihood To Recommend: N/A
BZ
Site Experience FeedbackSep 26, 2026
clarity of capsule amounts very blurry. I had some issues with the BOGO event on one item.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Alex
Site Experience FeedbackSep 26, 2026
Love the smoothness of it
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Blkking
Site Experience FeedbackSep 26, 2026
I didn’t have a bad experience at all. Everything was easy to find, the information was detailed on the products which made the selection easy!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
RDV
Site Experience FeedbackSep 26, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Seabass
Site Experience FeedbackSep 26, 2026
The website layout is very easy to navigate and purchasing the product i usually get was also very easy. I like that i get points on everything I buy
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Mike
Site Experience FeedbackSep 26, 2026
It was easy to use, the only thing that I don't like is the emails being sent with the coupon. Can't copy and paste them. Also the coupons not being able to use when it has a "no restriction or limit" and I can't use it.
- Overall Rating: 7
- Would Shop Here Again: 7
- Likelihood To Recommend: 8
Graham
Site Experience FeedbackSep 26, 2026
Pretty much as good as I can ask for from an online merchant. Simple, easy process to find the item and one click to pick-up
- Overall Rating: 10
- Would Shop Here Again: 8
- Likelihood To Recommend: 7
Great deals!
Site Experience FeedbackSep 26, 2026
Easy to navigate, but the checkout page froze multiple times and needed reloaded. My cart was saved so it wasn’t a huge deal - just slowed down purchase which I needed to return to and almost forgot.
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 26, 2026
Everything was fine. Just didin't realize that my Choose ur own sale day had so many exceptions
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Awesome
Site Experience FeedbackSep 26, 2026
Great
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
KM
Site Experience FeedbackSep 26, 2026
Everything was easy. I came looking for one item, and it was easy to sort thru multiple flavors. I'll say that most of what I wanted was not available, but it's okay -- it's an extremely popular item at the moment. I came $0.02 from free shipping, so I tacked on protein as well, which was also in the BOGO50% sale.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Beanie
Site Experience FeedbackSep 26, 2026
It was great, only downside was the protein bars were out in the flavor I originally wanted
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Riki
Site Experience FeedbackSep 26, 2026
Great deals and easy shopping experience
- Overall Rating: 9
- Would Shop Here Again: 8
- Likelihood To Recommend: 9
Mzclaybbes
Site Experience FeedbackSep 26, 2026
I have the app but the option to use Apple Pay wasn’t available but on the website it was easier. That’s the reason why I used the website and not the app today
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Tone
Site Experience FeedbackSep 26, 2026
Overall it was a good experience. Not very hard to use and options were limitless. I was trying to find the EAAs from CBUM but that was hard to find. I’ve bought it at the store before so I know they have it.
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: 8
sara
Site Experience FeedbackSep 26, 2026
super easy and stress free
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Dave
Site Experience FeedbackSep 26, 2026
Easy to find the item, good price.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 26, 2026
Fine
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: N/A
CP
Site Experience FeedbackSep 26, 2026
Buford GA location people are the best
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Erad305
Site Experience FeedbackSep 26, 2026
Website is well set u, found everything I needed and at a good prices with the sales
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Cassie
Site Experience FeedbackSep 26, 2026
It was good got what I needed
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Julious
Site Experience FeedbackSep 26, 2026
Because I’m a repeat customer. I’m used to the experience. As of now, I have no complaints. Customer Service is really good.
- Overall Rating: N/A
- Would Shop Here Again: N/A
- Likelihood To Recommend: N/A
Blxck
Site Experience FeedbackSep 26, 2026
I went from searching for different protein options on ChatGPT, and Vitamine Shop had the recommended brand. Everything was very seamless throughout the entire process.
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10