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The Vitamin Shoppe Reviews - 1,494 Post-Delivery Reviews - 9.4/10

The Vitamin Shoppe logo
Certified
Most Current Certification:
Jun 23, 2026
Vitamin Shoppe offers online shoppers over 18,000 natural health products. Shoppers can select from over 400 quality brands and a variety of Vitamin Shoppe's own brand of products. Shoppers can save up to 40% discount if they purchase any Vitamin shoppe's brand of products. Vitamin and Supplements, Herbal products, Homeopathic products, personal care products, books and body building products are some of the items offered at this site. Other Features include frequent buyer bonus points, first time buyer bonus points, free color catalog, and gift certificates.

The Vitamin Shoppe Rating

Customer Certified
Certified

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2025 Winner Platinum Circle of Excellence

15 years

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Learn more about reviews
Post-Delivery Feedback - 1,494 Reviews

Overall Satisfaction:

9.4out of 10

Would Shop Here Again:

9.4out of 10

Likelihood To Recommend:

9.4out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

85%84%
Neutral rating icon

Neutral

11%11%
Negative rating icon

Negative

4%5%

On-Time Delivery

Satisfaction with order arrival relative to expected order receipt date

9.4 out of 10

Order Tracking

Satisfaction with the ability to track the order

9.4 out of 10

Product Met Expectations

Correct product was delivered, is of the expected quality, and works as described/depicted

9.5 out of 10

Customer Support

Satisfaction with assisted or self-service help

9.3 out of 10

Product Availability

How easily were you able to find the product you were looking for

9.4 out of 10

Returns Process

Satisfaction with the returns process

8.3 out of 10

Site Experience Feedback - 29,810 Reviews

Overall Satisfaction:

9.5out of 10

Would Shop Here Again:

9.6out of 10

Likelihood To Recommend:

9.5out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

86%86%
Neutral rating icon

Neutral

11%11%
Negative rating icon

Negative

3%3%

Ease of Finding What You Are Looking For

How easily were you able to find the product you were looking for

9.4 out of 10

Design of Site

Satisfaction with the look and design of the site

9.3 out of 10

Satisfaction With Checkout

Satisfaction with the checkout process

9.4 out of 10

Product Selection

Satisfaction with the breadth of products available on the site

9.3 out of 10

Clarity of Product Information

How clear and understandable was the product information

9.5 out of 10

Charges Stated Clearly

Total purchase amount (including shipping, handling and discounts) displayed before order submission

9.5 out of 10

Prices Relative to Other Online Retailers

Comparison of prices relative to other websites selling similar products

9 out of 10

Shipping Charges

Satisfaction with shipping charges

9.1 out of 10

Variety of Shipping Options

Desired shipping options were available

9.3 out of 10

Recent Reviews for The Vitamin Shoppe

Showing 1 - 50 of 31,304

  • Mz. Fit

    Site Experience Feedback

    Jun 22, 2026

    The Vitamin Shoppe has such good quality products. I easily found what I needed and I appreciate the search categories. The prodict prices as well as the sale was amazing. I also love the ease of auto delivery and the discount savings that comes with it.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Tina

    Site Experience Feedback

    Jun 22, 2026

    It was easy to find what I was looking for

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Paulie

    Site Experience Feedback

    Jun 22, 2026

    Like the BOGO 50

    • Overall Rating: 8
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Killerhawks

    Site Experience Feedback

    Jun 22, 2026

    Good

    • Overall Rating: 9
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    Love it

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • SweetMarie101

    Site Experience Feedback

    Jun 22, 2026

    I finally found a Store other than Costco that carries Liquid Co-Q-10!!! I am very excited...it is like finding Gold.... it is for my Heart and Brain but what it really does is restore my youth! Truly amazing....unbelievable results

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Nick

    Site Experience Feedback

    Jun 22, 2026

    It was good

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • EspiMira

    Site Experience Feedback

    Jun 22, 2026

    The website was easy to navigate and had everything I was looking for. I even got to add a reusable bag to my purchase which is cool. I usually shop in store but this was the first time I ever used the app/website.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Moon

    Site Experience Feedback

    Jun 22, 2026

    Found exactly what I was looking for to improve my gut health and at a good price. I love that it’s available for pickup!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Vee

    Site Experience Feedback

    Jun 22, 2026

    User-friendly, able to look at ingredients, and able to locate everything I was searching for. Easy checkout.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kris

    Site Experience Feedback

    Jun 22, 2026

    Great and easy.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Tolley

    Site Experience Feedback

    Jun 22, 2026

    10/10 experience everything is easy to use!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • No disco today no specials either

    Site Experience Feedback

    Jun 22, 2026

    No discount codes. I could have had it shipped for free. Discount for new email only.

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Kray

    Site Experience Feedback

    Jun 22, 2026

    Good

    • Overall Rating: 10
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Sherry R

    Site Experience Feedback

    Jun 22, 2026

    Easy to order and products (most of them) :))) available! Thank you!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kimmykins

    Site Experience Feedback

    Jun 22, 2026

    Good - easy sign in, easy re-order. Would like - Please send more coupons

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 7
    Full ratings for this review »
  • Lori

    Site Experience Feedback

    Jun 22, 2026

    I’m irritated by the buy 2 get 1 free procedure. I ordered 2 and expected the free one to be included When I realized it hadn’t been I tried to correct it. Not sure if I did. I should not have to order 3 to get the free offer. Ive wasted time on this

    • Overall Rating: 5
    • Would Shop Here Again: 5
    • Likelihood To Recommend: 5
    Full ratings for this review »
  • FMcCrary

    Site Experience Feedback

    Jun 22, 2026

    I love that I can find all the products I need at amazing prices

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • MarsP3

    Site Experience Feedback

    Jun 22, 2026

    Overall I have a great interaction. Didn’t took me long to find what I was looking for. Very user friendly.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Joe S.

    Site Experience Feedback

    Jun 22, 2026

    At least when I buy from Vitamin Shoppe I know I’m getting the real deal!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Big tone

    Site Experience Feedback

    Jun 22, 2026

    Website was very easy to use and the checkout process was easy to do as well

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Mit

    Site Experience Feedback

    Jun 22, 2026

    Vitamin shoppe has great sales and quality products. The website is easy to use to browse and make purchases and Pick Up purchases are fulfilled very quickly.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Gilgamesh

    Site Experience Feedback

    Jun 22, 2026

    I had a great experience and found a great deal and easy checkout process. Thanks to being a rewards members I got a few extra bucks off as well.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Paula

    Site Experience Feedback

    Jun 22, 2026

    It was good

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    NA

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    Experience was great. Had the exact products I was looking for

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Scot VA

    Site Experience Feedback

    Jun 22, 2026

    E-commerce functionality works as intended. There could be some optimization on the subscription management so I can do everything in one view versus having to bounce back and forth between tabs.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • 777

    Site Experience Feedback

    Jun 22, 2026

    It was fine I just wish I could count on my store having what I need

    • Overall Rating: 7
    • Would Shop Here Again: 7
    • Likelihood To Recommend: 5
    Full ratings for this review »
  • Papa chu

    Site Experience Feedback

    Jun 22, 2026

    Great

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Sunil

    Site Experience Feedback

    Jun 22, 2026

    The deal that I got was great and the overall purchase experience was smooth.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    my interaction was good and I found what I was looking for.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Healthy Life

    Site Experience Feedback

    Jun 22, 2026

    I liked the variety. The check out was a little frustrating because I had to resubmit that I wanted to use my reward after I had already done that. Suppose I did not notice that it unsubmitted before I checked out.

    • Overall Rating: N/A
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Me

    Site Experience Feedback

    Jun 22, 2026

    The website is easy to use. Customer service is alwas great when visiting the store.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Fruit Punch

    Site Experience Feedback

    Jun 22, 2026

    Website is great. Products are easy to find.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Nikki

    Site Experience Feedback

    Jun 22, 2026

    Every time I would choose an item it would return to the beginning of the search, I think the website could be more user friendly

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Lin

    Site Experience Feedback

    Jun 22, 2026

    Great product. Easy ordering

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Cloudy

    Site Experience Feedback

    Jun 22, 2026

    I absolutely love vitamin shop and how convenient it is! They deals and promos they carry also make it easier to afford and purchase what you need!

    • Overall Rating: 10
    • Would Shop Here Again: 7
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Jim

    Site Experience Feedback

    Jun 22, 2026

    Over all everything was fast and easy and just good

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Brando

    Site Experience Feedback

    Jun 22, 2026

    This is my second purchase and everything went very smooth on both transactions.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • CleverGirl13

    Site Experience Feedback

    Jun 22, 2026

    Good experience overall, appreciate the same day shipping

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    Overall good. If there was an option to apply my military discount online I would probably use the app more.

    • Overall Rating: 8
    • Would Shop Here Again: 7
    • Likelihood To Recommend: 7
    Full ratings for this review »
  • James

    Post-Delivery Feedback

    Jun 22, 2026

    The experience was easy and we received all of the items on time!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Mel

    Site Experience Feedback

    Jun 22, 2026

    Nothing bad to report here today. The ease of access on the site is great. I found the product I needed with minimal search time. The website layout is basic which is perfect to me. I super satisfied with the fact I saved 15% simply by signing for the text updates. This is my first online purchase but not first time shopping with the company. I highly recommend you guys to any and everyone I know! Health is wealth you guys make the health part a lil bit easier for us!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jun 22, 2026

    Couldn’t really find what I was looking for.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Vanessa

    Post-Delivery Feedback

    Jun 22, 2026

    Try vitamin shoppe. They have great water and it can be delivered to your home. No more struggling to lift the water cases into your cart.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • tommy

    Site Experience Feedback

    Jun 22, 2026

    only place that had the flavor of ghost i needed, super easy and good prices

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kris

    Site Experience Feedback

    Jun 22, 2026

    Quick simple and reliable

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Johnny balls

    Site Experience Feedback

    Jun 22, 2026

    Aight

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • BraceCorbin

    Site Experience Feedback

    Jun 22, 2026

    When I went on to the website it said that there was a 15% discount. If I signed up. I signed up, probably for the second time in years, but there was no 15% discount

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • RGV Physio

    Post-Delivery Feedback

    Jun 22, 2026

    Great customer service, good deals, good promotions, good credit opportunities

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
The Vitamin Shoppe Reviews | Verified Customer Reviews at Bizrate Surveys