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SmartEquine Customer Reviews

SmartEquine holds a 9.4/10 overall rating and 1,107 verified post-delivery reviews on Bizrate.

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Certified
Most Current Certification:
Aug 14, 2026
SmartEquine is an equestrian brand offering personalized health and wellness solutions for all one-of-a-kind horses

SmartEquine Rating

Customer Certified
Certified

Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.

Circle of Excellence
Circle of Excellence - SmartEquine

2025 Winner Platinum Circle of Excellence

15 years

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Post-Delivery Feedback - 1,107 Reviews

Overall Satisfaction:

9.4out of 10

Would Shop Here Again:

9.4out of 10

Likelihood To Recommend:

9.4out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

89%89%
Neutral rating icon

Neutral

5%6%
Negative rating icon

Negative

6%6%

On-Time Delivery

Satisfaction with order arrival relative to expected order receipt date

9.5 out of 10

Order Tracking

Satisfaction with the ability to track the order

9.6 out of 10

Product Met Expectations

Correct product was delivered, is of the expected quality, and works as described/depicted

9.5 out of 10

Customer Support

Satisfaction with assisted or self-service help

9.6 out of 10

Product Availability

How easily were you able to find the product you were looking for

9.7 out of 10

Returns Process

Satisfaction with the returns process

9.5 out of 10

Site Experience Feedback - 6,244 Reviews

Overall Satisfaction:

9.5out of 10

Would Shop Here Again:

9.5out of 10

Likelihood To Recommend:

9.5out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

87%87%
Neutral rating icon

Neutral

10%10%
Negative rating icon

Negative

3%3%

Ease of Finding What You Are Looking For

How easily were you able to find the product you were looking for

9.4 out of 10

Design of Site

Satisfaction with the look and design of the site

9.4 out of 10

Satisfaction With Checkout

Satisfaction with the checkout process

9.4 out of 10

Product Selection

Satisfaction with the breadth of products available on the site

9.3 out of 10

Clarity of Product Information

How clear and understandable was the product information

9.4 out of 10

Charges Stated Clearly

Total purchase amount (including shipping, handling and discounts) displayed before order submission

9.5 out of 10

Prices Relative to Other Online Retailers

Comparison of prices relative to other websites selling similar products

9 out of 10

Shipping Charges

Satisfaction with shipping charges

8.9 out of 10

Variety of Shipping Options

Desired shipping options were available

9.2 out of 10

Recent Reviews for SmartEquine

Showing 1 - 50 of 7,351

  • hale

    Site Experience Feedback

    Aug 13, 2026

    it was not bad

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Theodora

    Site Experience Feedback

    Aug 13, 2026

    Ordering process was fast and easy. I was able to get what I needed efficiently.

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • NeonDeon

    Site Experience Feedback

    Aug 13, 2026

    All good

    • Overall Rating: N/A
    • Would Shop Here Again: N/A
    • Likelihood To Recommend: N/A
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 13, 2026

    Great experience! I found what I needed within n minutes and made my purchase

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Mel

    Site Experience Feedback

    Aug 13, 2026

    This ordering was very easy. I did not get the discount offered (HEALTHY26 code) as far as I could tell. However, the regular price is acceptable.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Post-Delivery Feedback

    Aug 13, 2026

    Easy to find and purchase but took longer than expected to arrive

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 6
    • Customer Support: N/A
    Full ratings for this review »
  • Emma

    Site Experience Feedback

    Aug 13, 2026

    loved the quiz to help me looked for exactly what my house needs.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 13, 2026

    The discount was confusing (two listed) and I wasn't sure when it would be applied, but I kept going with purchase and it worked out.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • RH

    Site Experience Feedback

    Aug 13, 2026

    The site was very helpful! I would like to have more information about colic care though. Otherwise really enjoyed my experience!

    • Overall Rating: 8
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Ella

    Site Experience Feedback

    Aug 13, 2026

    Very easy going

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Sammie

    Site Experience Feedback

    Aug 13, 2026

    Great Recommend

    • Overall Rating: N/A
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • MJC

    Site Experience Feedback

    Aug 13, 2026

    All good- looking forward to receiving my order

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Donna

    Site Experience Feedback

    Aug 13, 2026

    It’s very helpful to need something and be able to add it to the SmartPaks authorship for our horses.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Wynne

    Site Experience Feedback

    Aug 13, 2026

    I found every thing easily. I can get a few things cheaper online in other places but as far as only having to place one order to get everything together, it was easier this way. Even if the price was a few dollars higher.

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Cat

    Site Experience Feedback

    Aug 13, 2026

    Annoyed by survey

    • Overall Rating: N/A
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • RatRace4

    Site Experience Feedback

    Aug 13, 2026

    I enjoyed shopping the products. However, frustration arose attempting to change the shipping address via edit multiple times. It would not allow removal of the name of barn. I finally had to add a new address, make it the default address, delete the undesired address, then checkout. Frustration is lingering.

    • Overall Rating: 5
    • Would Shop Here Again: 6
    • Likelihood To Recommend: 7
    Full ratings for this review »
  • Katie

    Site Experience Feedback

    Aug 13, 2026

    I love the smart wizard quiz for supplements. Easy to complete and supplement recommendations come with detailed information

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Leslie M

    Site Experience Feedback

    Aug 12, 2026

    Easy to use. Took me no time to order

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • CeCe

    Site Experience Feedback

    Aug 12, 2026

    easy to navigate; easy to order

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Jayelle

    Site Experience Feedback

    Aug 12, 2026

    I gave my email address because the website said I'd get $10 off this order if I did. It said it could be applied at checkout. There was no information about how to apply it when I checked out and it was never applied to my order. I find that very dishonest.

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 12, 2026

    Great experience had just what I wanted

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Debster

    Site Experience Feedback

    Aug 12, 2026

    Good experience online as all of my info was already present I’m glad that vitamin E comes in 5000mg

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kat

    Site Experience Feedback

    Aug 12, 2026

    I love shopping at smart equine! The experience is easy and customer service is great!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Mary

    Site Experience Feedback

    Aug 12, 2026

    your products have helped my horse. Thank you!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Happy Consumer

    Site Experience Feedback

    Aug 12, 2026

    Easy to find what I need

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • maskona

    Site Experience Feedback

    Aug 12, 2026

    The website is easy to navigate. The only negative thing to say is when I have my shipment delivered to the barn, it can take as long as two weeks -- but I know I could just have it shipped by itself and pay the postage. Just annoying that it can take that long.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Post-Delivery Feedback

    Aug 12, 2026

    I receive too many emails from SmartEquine. The product I receive is just what I want and I am very happy with it and the auto ship.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • phoenix

    Site Experience Feedback

    Aug 12, 2026

    overall excellent

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 12, 2026

    Great deal and great products

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 12, 2026

    great

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • mtngirl1971

    Site Experience Feedback

    Aug 12, 2026

    I found what I was looking for... ended up ordering completely different product.

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Blue

    Post-Delivery Feedback

    Aug 12, 2026

    I bought a Panacure power pack and Smart Pak had the best price. It was packaged well so it wasn’t damaged when it arrived. I’ve looked into their supplements though, and I’m not loving their ingredients list. It’s not that I don’t think the supplements would work. I just don’t like preservatives, fillers, or any sort of synthetics going into my horses. I just put them on a feed that doesn’t have all the “junk” in it, so I definitely wouldn’t want to just add it all back with a supplement. I’d use mad barn for supplements. Theirs are clean and work.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 4
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • LGration

    Site Experience Feedback

    Aug 12, 2026

    after fixing initial problems, it then went as expected.

    • Overall Rating: 7
    • Would Shop Here Again: 7
    • Likelihood To Recommend: 7
    Full ratings for this review »
  • Debbie

    Post-Delivery Feedback

    Aug 12, 2026

    Great customer support!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Honey

    Site Experience Feedback

    Aug 12, 2026

    Good

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Star

    Site Experience Feedback

    Aug 11, 2026

    Great

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Mel

    Post-Delivery Feedback

    Aug 11, 2026

    I have 3 mini ponies whose health issues require minimal sugar intake. They love these treats and I am comfortable letting them enjoy!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 9
    Full ratings for this review »
  • BR

    Site Experience Feedback

    Aug 11, 2026

    Fairly easy

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • katiew

    Site Experience Feedback

    Aug 11, 2026

    overall good, but shipping estimates seem odd. the economy was estimated to get here sooner than standard shipping methods.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • abs

    Site Experience Feedback

    Aug 11, 2026

    amazing items to choose from can't wait to get my first product! love the website so easy to navigate

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Post-Delivery Feedback

    Aug 11, 2026

    Fly boots oversized is not oversize at all. Disappointing hoping they would be a true oversize

    • Overall Rating: 1
    • Would Shop Here Again: 1
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • Bee

    Site Experience Feedback

    Aug 11, 2026

    Easy Checkout. No issues. Wish there were more promo codes available.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Betsy

    Site Experience Feedback

    Aug 11, 2026

    Very easy , fast and you have all products.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Mweiss

    Site Experience Feedback

    Aug 11, 2026

    I enjoy the ease of finding what i am looking for along with being able to have it shipped with an existing order.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Sandy

    Site Experience Feedback

    Aug 11, 2026

    No issues.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Pittsboro

    Site Experience Feedback

    Aug 11, 2026

    Easy to navigate and checkout

    • Overall Rating: N/A
    • Would Shop Here Again: N/A
    • Likelihood To Recommend: N/A
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 11, 2026

    all good

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • GP

    Site Experience Feedback

    Aug 11, 2026

    Very quick and easy, love the thoroughness

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • judy

    Site Experience Feedback

    Aug 10, 2026

    My horses had several fly masks, but they are actually wearing out. This is a change, they used to get destroyed by their neighbors. Either they are getting older and more wise, or the masks are made stronger.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 10, 2026

    Fast & easy.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
SmartEquine Customer Reviews | Verified Customer Reviews at Bizrate Surveys