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Aveda Customer Reviews

Aveda holds a 9.2/10 overall rating and 1,518 verified post-delivery reviews on Bizrate.

Aveda logo
Certified
Most Current Certification:
Aug 7, 2026
Aveda believes in conducting business in a manner that protects the Earth, conserves resources and does not compromise the ability of future generations to sustain themselves.

Aveda Rating

Customer Certified
Certified

Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.

Circle of Excellence
Circle of Excellence - Aveda

2009 Winner Circle of Excellence

3 years

Trust & Authority

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Learn more about reviews
Post-Delivery Feedback - 1,518 Reviews

Overall Satisfaction:

9.2out of 10

Would Shop Here Again:

9.2out of 10

Likelihood To Recommend:

9.2out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

82%85%
Neutral rating icon

Neutral

10%9%
Negative rating icon

Negative

8%6%

On-Time Delivery

Satisfaction with order arrival relative to expected order receipt date

9.1 out of 10

Order Tracking

Satisfaction with the ability to track the order

9.1 out of 10

Product Met Expectations

Correct product was delivered, is of the expected quality, and works as described/depicted

9.4 out of 10

Customer Support

Satisfaction with assisted or self-service help

8.6 out of 10

Product Availability

How easily were you able to find the product you were looking for

9.3 out of 10

Returns Process

Satisfaction with the returns process

8.3 out of 10

Site Experience Feedback - 31,976 Reviews

Overall Satisfaction:

9.3out of 10

Would Shop Here Again:

9.5out of 10

Likelihood To Recommend:

9.5out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

82%82%
Neutral rating icon

Neutral

13%13%
Negative rating icon

Negative

5%5%

Ease of Finding What You Are Looking For

How easily were you able to find the product you were looking for

9.1 out of 10

Design of Site

Satisfaction with the look and design of the site

9.2 out of 10

Satisfaction With Checkout

Satisfaction with the checkout process

9.3 out of 10

Product Selection

Satisfaction with the breadth of products available on the site

9.3 out of 10

Clarity of Product Information

How clear and understandable was the product information

9.3 out of 10

Charges Stated Clearly

Total purchase amount (including shipping, handling and discounts) displayed before order submission

9.5 out of 10

Prices Relative to Other Online Retailers

Comparison of prices relative to other websites selling similar products

8 out of 10

Shipping Charges

Satisfaction with shipping charges

8.9 out of 10

Variety of Shipping Options

Desired shipping options were available

9.2 out of 10

Recent Reviews for Aveda

Showing 1 - 50 of 33,494

  • Klsinaz

    Site Experience Feedback

    Aug 6, 2026

    It was a good experience.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • CarolynR

    Site Experience Feedback

    Aug 6, 2026

    Love several of the products. I would buy more if they were a little less pricey.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • BK

    Site Experience Feedback

    Aug 6, 2026

    I have been using AVEDA products for several years through other retailers, and I’m truly delighted and honored to make my first purchase directly from the official AVEDA website. As a long-time customer, I am more than 200% satisfied with the quality of AVEDA products and have consistently recommended them to my friends and people around me. I sincerely hope AVEDA will continue to develop even better products and explore diverse and innovative ways to meet and exceed the needs of its customers. Thank you for creating products that I have enjoyed and trusted for so many years. I look forward to continuing to be a loyal AVEDA customer. Thank you !

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Bobbie

    Site Experience Feedback

    Aug 6, 2026

    It was very easy to purchase product online

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Happy Customer

    Site Experience Feedback

    Aug 6, 2026

    It was easy and very convenient to shop Aveda online.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Polpette

    Site Experience Feedback

    Aug 6, 2026

    Just wishing there were better options to redeem my points for

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Bert

    Site Experience Feedback

    Aug 6, 2026

    Site was easy to navigate, not all products have travel sizes and one product was on back order.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Stacy

    Site Experience Feedback

    Aug 6, 2026

    Very satisfied with my Aveda purchase. It helps that I can read reviews to best know what suits my needs.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Montana

    Site Experience Feedback

    Aug 6, 2026

    The website is easy to navigate and understandable.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Bef

    Site Experience Feedback

    Aug 6, 2026

    You don’t get pumps for liter sizes if you order through Amazon, I find that very annoying. I have tiny hands and I’m not trying to fumble and fight for my life with shampoo bottles while I’m just trying to get ready for work. Gotta order from the source!

    • Overall Rating: 9
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Laura

    Site Experience Feedback

    Aug 6, 2026

    Never have any problems on your site.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Karen

    Site Experience Feedback

    Aug 6, 2026

    Ease in finding merch! Pleasant experience!

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Zen Client

    Site Experience Feedback

    Aug 6, 2026

    Kind and professional when retrieving my password. Love their products.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Jenna E

    Site Experience Feedback

    Aug 6, 2026

    I love Aveda and the website makes it easy to navigate.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • AF

    Site Experience Feedback

    Aug 6, 2026

    It was easy but I wish you accepted Apple Pay

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Becky

    Site Experience Feedback

    Aug 6, 2026

    Don’t like to use PayPal!! Otherwise I love aveda

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 6, 2026

    Great as always!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Birthday shopping

    Site Experience Feedback

    Aug 6, 2026

    experience is great - thanks. shopping for a friend and also for my birthday

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Ohio

    Site Experience Feedback

    Aug 6, 2026

    I love Aveda products and am looking forward to trying the curly samples with my order.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 6, 2026

    Easy to use and find the products I was looking for.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • SK

    Site Experience Feedback

    Aug 6, 2026

    Very easy to navigate the website. Great description of products.

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Stackyb

    Site Experience Feedback

    Aug 6, 2026

    I love Aveda! Always have.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Aug 6, 2026

    I AM VERY HAPPY WITH THE WEBSITE.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Mosie

    Site Experience Feedback

    Aug 6, 2026

    I was able to quickly find and order the products I wanted directly from your company. It is important to me to avoid having to order through Amazon. Getting a discount from what Amazon would charge motivates me to order directly through Aveda in the future.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Carol c

    Site Experience Feedback

    Aug 6, 2026

    Clear description and photo of products. Easy to find what I was looking for.

    • Overall Rating: 8
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Pat

    Site Experience Feedback

    Aug 6, 2026

    The cost of both the product and the shipping is too high. It’s extremely difficult to purchase the products from the salon. It’s rather frustrating.

    • Overall Rating: 8
    • Would Shop Here Again: 5
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Lin

    Site Experience Feedback

    Aug 6, 2026

    Good shampoo

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Mimi

    Site Experience Feedback

    Aug 6, 2026

    Site is quick and user friendly

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Ninna

    Site Experience Feedback

    Aug 6, 2026

    I am very pleased with the website. I am legally blind, and I use a feature called VoiceOver on the iPhone. It worked well with it.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • karen

    Site Experience Feedback

    Aug 6, 2026

    Pretty good. Wish you had more options to use points for products, but still glad I got them.

    • Overall Rating: 8
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Bgoodie

    Site Experience Feedback

    Aug 6, 2026

    It’s always very easy to use, and very user friendly and clean looking

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Nisa

    Site Experience Feedback

    Aug 6, 2026

    Efficient

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Susan

    Site Experience Feedback

    Aug 6, 2026

    I think it is ridiculous to charge a client to join a Rewards Program. Charge a fee, after buying your product, in order to earn points for your purchase, is just wrong, and absurd. It is the principle. I paid the $10, but I didn’t like it!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Sally

    Site Experience Feedback

    Aug 6, 2026

    It was difficult to sign in after forgetting my password. Started over with new account. Then I found it difficult to find the area where I could enter my Rewards number.

    • Overall Rating: 8
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Frizzy

    Site Experience Feedback

    Aug 6, 2026

    I have colored, dry can be frizzy hair. I am always looking for he right product or combo to help! I like Aveda because I believe they do their best to use fewer chemicals. Overall, good: product description enticed me to buy. My only suggestion is that you bring back your eyeliner!

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Lala

    Site Experience Feedback

    Aug 6, 2026

    Disappointed you no longer have Firmata hair spray. Used for years ! Will try this new one !

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Mary Kay

    Site Experience Feedback

    Aug 6, 2026

    Website and completing the order were confusing to me. It took too long.

    • Overall Rating: 5
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Bev

    Site Experience Feedback

    Aug 6, 2026

    Great on identifying and explaining what each product does.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Chickapoo

    Site Experience Feedback

    Aug 6, 2026

    Item was out of stock, it was a good experience today.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • lizzyt13

    Site Experience Feedback

    Aug 6, 2026

    Found the product I wanted easily. My hair is naturally curly, they have lots of products, but did have a little trouble figuring out which one is best for me.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Holly

    Site Experience Feedback

    Aug 6, 2026

    Love the product because it is still Vegan and love the smelling that makes me feel I am in Nature

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Blondy in Texas

    Site Experience Feedback

    Aug 6, 2026

    I’m interested in the institute services and I had trouble on my iPhone navigating the site. Finally found links to purchase online but the institute isn’t user friendly for services/appointments

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • C Aveda

    Site Experience Feedback

    Aug 6, 2026

    The mobile site is difficult to navigate. The close button being next to the menu makes it easy to accidentally exit.

    • Overall Rating: 9
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Joyce

    Post-Delivery Feedback

    Aug 6, 2026

    I like Aveda hair thickening products. I went online, ordered them and they were delivered and received on time.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Sher

    Site Experience Feedback

    Aug 6, 2026

    Great. Only negative thing is having to wait and go out of website to retrieve discount code. Seems like that step could be streamlined online since I am signed into my account. Also, bummed about the $20 price hike in the product I purchased.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Lori

    Site Experience Feedback

    Aug 6, 2026

    Easy to navigate and intuitive website.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Becky

    Site Experience Feedback

    Aug 6, 2026

    The product is amazing. The best for my hair.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • RCO

    Site Experience Feedback

    Aug 6, 2026

    The promo code was difficult, had to go back to the bag to use it.

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • MT Gal

    Site Experience Feedback

    Aug 6, 2026

    Aveda’s website is very easy to use and intuitive to what you are looking for.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • JulieJules

    Site Experience Feedback

    Aug 6, 2026

    It was great!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »