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SmartEquine Customer Reviews

SmartEquine holds a 9.4/10 overall rating and 1,146 verified post-delivery reviews on Bizrate.

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Certified
Most Current Certification:
Jul 27, 2026
SmartEquine is an equestrian brand offering personalized health and wellness solutions for all one-of-a-kind horses

SmartEquine Rating

Customer Certified
Certified

Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.

Circle of Excellence
Circle of Excellence - SmartEquine

2025 Winner Platinum Circle of Excellence

15 years

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Post-Delivery Feedback - 1,146 Reviews

Overall Satisfaction:

9.4out of 10

Would Shop Here Again:

9.4out of 10

Likelihood To Recommend:

9.5out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

88%88%
Neutral rating icon

Neutral

5%6%
Negative rating icon

Negative

6%6%

On-Time Delivery

Satisfaction with order arrival relative to expected order receipt date

9.5 out of 10

Order Tracking

Satisfaction with the ability to track the order

9.6 out of 10

Product Met Expectations

Correct product was delivered, is of the expected quality, and works as described/depicted

9.5 out of 10

Customer Support

Satisfaction with assisted or self-service help

9.5 out of 10

Product Availability

How easily were you able to find the product you were looking for

9.7 out of 10

Returns Process

Satisfaction with the returns process

9.7 out of 10

Site Experience Feedback - 6,336 Reviews

Overall Satisfaction:

9.5out of 10

Would Shop Here Again:

9.5out of 10

Likelihood To Recommend:

9.5out of 10

Overall
Rating
Past 3
Months
Past
Month
Positive rating icon

Positive

87%87%
Neutral rating icon

Neutral

10%10%
Negative rating icon

Negative

3%3%

Ease of Finding What You Are Looking For

How easily were you able to find the product you were looking for

9.4 out of 10

Design of Site

Satisfaction with the look and design of the site

9.4 out of 10

Satisfaction With Checkout

Satisfaction with the checkout process

9.4 out of 10

Product Selection

Satisfaction with the breadth of products available on the site

9.3 out of 10

Clarity of Product Information

How clear and understandable was the product information

9.4 out of 10

Charges Stated Clearly

Total purchase amount (including shipping, handling and discounts) displayed before order submission

9.5 out of 10

Prices Relative to Other Online Retailers

Comparison of prices relative to other websites selling similar products

9.1 out of 10

Shipping Charges

Satisfaction with shipping charges

8.9 out of 10

Variety of Shipping Options

Desired shipping options were available

9.2 out of 10

Recent Reviews for SmartEquine

Showing 1 - 50 of 7,482

  • Online Shopper

    Site Experience Feedback

    Jul 25, 2026

    I wish there were more options for shipping to Alaska. I love everything this site has to offer, but the shipping options are limited and costs are high.

    • Overall Rating: 10
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • T

    Site Experience Feedback

    Jul 25, 2026

    My interactions with this website have been amazing

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Gypsy

    Post-Delivery Feedback

    Jul 25, 2026

    Customer service was very easy to work with. The product arrived quickly. The fly sheet/rug for a miniature horse is to tight across the chest making walking for the horse difficult. They changed the belly stapes to cross under the stomach where it should to be three straight strapes. My horse got her legs tangled in the strapes

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 8
    Full ratings for this review »
  • Zfily

    Site Experience Feedback

    Jul 25, 2026

    Went pretty smoothly although I was unable to delete my the credit card which I no longer have.

    • Overall Rating: 9
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Easy website, great selection

    Site Experience Feedback

    Jul 25, 2026

    I struggled with the switching back and forth between the supplements because I didn’t realize I needed to save the changes I made in the wizard. Other than that, it was a breeze to find products that will be helpful for my horse.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kait

    Site Experience Feedback

    Jul 25, 2026

    Fast purchase and expedited shipping! Win win situation!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Jul

    Site Experience Feedback

    Jul 25, 2026

    It was fine

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jul 25, 2026

    Pretty good. Wish I could see a preview of the nameplate chosen.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • GER

    Site Experience Feedback

    Jul 25, 2026

    The website is easy to navigate and has plenty of information regarding supplements and autoship. I was pleasantly surprised that they sell more than just horse supplements.

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jul 25, 2026

    Easy ordering, products were in stock

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jul 25, 2026

    I am not tech savvy but today I decided I needed to get this order placed. I have been forgetting to call for the last week and a half because things have been so busy. I made myself do it, and it wasn't bad at all! Truthfully if I did it anyone can do it!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Katie

    Site Experience Feedback

    Jul 25, 2026

    After looking at multiple sites to purchase what I needed, I found the product I was looking for on SmartEquine for a reasonable price. Reviews were clear and easy to find. The site was user friendly, easy to navigate, and appealing visually.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Laurie

    Post-Delivery Feedback

    Jul 25, 2026

    I get auto ships from SmartPak Equine and I’ve always been happy with the quality. The outsmart fly spray works extremely well. Customer service is excellent.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Selection ease

    Site Experience Feedback

    Jul 25, 2026

    I have used Smartpak for several horses. The ease of finding what I need is important- the site will suggest what you need and allow you to choose what you feel works within your needs and budget.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Rayne

    Site Experience Feedback

    Jul 25, 2026

    It was easy to find what I needed taking the quiz and I found it very convenient that everything had a description along with it. I also like the fact I can order a storage box for it all to neatly fit in.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Scarlett

    Site Experience Feedback

    Jul 25, 2026

    quick and easy to order the product I was looking for

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kd

    Site Experience Feedback

    Jul 25, 2026

    Good

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Roxie

    Site Experience Feedback

    Jul 25, 2026

    Always easy to shop and order.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Shanna

    Post-Delivery Feedback

    Jul 24, 2026

    I purchased this fly sheet after a friend highly recommended it. I loved the mesh, breathability, and durability of hers, so I decided to give it a try. Unfortunately, I accidentally ordered the wrong size. When I contacted SmartPak’s customer service, I was pleasantly surprised to reach a real person right away. Their customer service was outstanding! They promptly arranged a free return, covered the return shipping, and allowed me to reorder the correct size at the same price. Since we were already in the middle of fly season, we decided it would be faster to place a new order immediately, and they credited my account as soon as my return was received. I’m extremely pleased with both the product and the customer service. The experience alone has made me a loyal customer, and I’m certain I’ll be ordering from SmartPak again. Excellent customer service is hard to find these days, and they truly exceeded my expectations.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Kenzie

    Site Experience Feedback

    Jul 24, 2026

    mobile browser is a little finicky. could have had more information on the supplements and the day supply.

    • Overall Rating: 8
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 7
    Full ratings for this review »
  • Bop

    Post-Delivery Feedback

    Jul 24, 2026

    Excellent service, products and support. I always use SmartEquine for my horses' needs. Thank you for being a great company! All my friends shop with you also.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • Wendy

    Site Experience Feedback

    Jul 24, 2026

    It was fine

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Chip

    Site Experience Feedback

    Jul 24, 2026

    Very easy to navigate.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • GladiatorGirl

    Site Experience Feedback

    Jul 24, 2026

    Very easy to find what I am looking for.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Angie

    Site Experience Feedback

    Jul 24, 2026

    No issues. Found what wanted and purchased

    • Overall Rating: 7
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Bro

    Site Experience Feedback

    Jul 24, 2026

    The website is easy to use, straight forward. Simple.

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • M

    Site Experience Feedback

    Jul 24, 2026

    Good site

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • KayS

    Post-Delivery Feedback

    Jul 24, 2026

    Excellent service

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • Bryanna

    Site Experience Feedback

    Jul 24, 2026

    I have been with smartpak since 2013 and I love all the products I have bought over the years. I have been ver pleased with the shipping and all the updates when I have ordered blankets over the years. I also love when smartpak has discounts going on because it has saved me a lot of money when I wanted expensive fly sheets

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Kimberly

    Site Experience Feedback

    Jul 23, 2026

    It was easy to find the product I wanted and the price and options were clearly indicated. Very easy transaction. I'm glad you carry this product.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • ABQPerformance

    Site Experience Feedback

    Jul 23, 2026

    Easy to navigate and find what I needed.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Honey girl

    Post-Delivery Feedback

    Jul 23, 2026

    I absolutely love getting these supplements packaged this way...they are so easy to use

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: N/A
    • On Time Delivery: 10
    • Customer Support: 10
    Full ratings for this review »
  • DenvEq

    Site Experience Feedback

    Jul 23, 2026

    Thank you!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Teri O

    Post-Delivery Feedback

    Jul 23, 2026

    Was very pleased with the experience. Prices were great and delivery was fast. Will order again

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    • On Time Delivery: 10
    • Customer Support: N/A
    Full ratings for this review »
  • Cece

    Site Experience Feedback

    Jul 23, 2026

    Easy, great $, repeat customer for 20 yrs!!!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Vic

    Site Experience Feedback

    Jul 23, 2026

    experience was great!

    • Overall Rating: 9
    • Would Shop Here Again: 7
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Amelia

    Site Experience Feedback

    Jul 23, 2026

    I love this app

    • Overall Rating: 10
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jul 23, 2026

    great service

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Judy

    Site Experience Feedback

    Jul 23, 2026

    It was easy to find and purchase what I wanted.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Nova

    Site Experience Feedback

    Jul 23, 2026

    Easy to navigate and find exactly what I was looking for.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • HorseRider

    Site Experience Feedback

    Jul 23, 2026

    Easy shopping experience!

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 9
    Full ratings for this review »
  • Caitlin

    Site Experience Feedback

    Jul 23, 2026

    The variety of products available in my size in different colors is always great. Checkout is easy and seamless.

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Lillie

    Site Experience Feedback

    Jul 23, 2026

    I love the variety of supplements

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Heidihay

    Site Experience Feedback

    Jul 23, 2026

    It was great. I asked meta for the best quality of products for equine respiratory issues and best cost per product. Smart pac was highly recommended

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • JRowe

    Post-Delivery Feedback

    Jul 22, 2026

    I ordered produce that was to arrive on the 17th of June. Received an email telling Smart Equine/Pak was sorry to here my order was returned to sender however I NEVER RECEIVED IT. Sent in an mail as directed by the site and NO ONE from customer service responded to my e-mail asking why my order was returned and if I would be getting a new order filled. I did finally receive my product on the 23rd with still not response to customer service as to why my order was sent back and how sent it back?

    • Overall Rating: 9
    • Would Shop Here Again: 9
    • Likelihood To Recommend: 6
    • On Time Delivery: 3
    • Customer Support: 3
    Full ratings for this review »
  • Harrow

    Site Experience Feedback

    Jul 22, 2026

    Very good

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Zero and Unsure

    Site Experience Feedback

    Jul 22, 2026

    I wish some of your managers were friendlier. Some are rude

    • Overall Rating: 8
    • Would Shop Here Again: 8
    • Likelihood To Recommend: 8
    Full ratings for this review »
  • Online Shopper

    Site Experience Feedback

    Jul 22, 2026

    Good

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • easy to use

    Site Experience Feedback

    Jul 22, 2026

    the wizard where you fill out about your horse is very helpful and easy to use. I also appreciate that you can click on each section and change/upgrade as needed. detailed info as well.

    • Overall Rating: 9
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
  • Ray

    Site Experience Feedback

    Jul 22, 2026

    I had a smooth experience when ordering! Could not have been simpler!

    • Overall Rating: 10
    • Would Shop Here Again: 10
    • Likelihood To Recommend: 10
    Full ratings for this review »
SmartEquine Customer Reviews | Verified Customer Reviews at Bizrate Surveys